FRA0ED Requisition #
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Desired Skills: 
Enthusiastic and strong work ethic
Analytical skills and the ability to synthesize large amounts of data
Ability to organize, prioritize and multitask effectively
Demonstrated accuracy and attention to detail
Creative and proactive communication skills
Thrive in a fast paced on-time deliverable environment

Minimum Bachelor’s Degree
2+ years of experience working in media strategy, planning or buying at a brand or media agency
Strong knowledge and experience of building a plan from insight to execution
Experience planning across multiple types of media with a focus on local media in-depth experience in the areas of spot TV, radio and digital media
Strong understanding of data and analytics, particularly as it pertains to attribution, media optimization, testing scenarios and application to future investments
Knowledge and experience with syndicated research and media planning tools (e.g. ComScore, Nielsen, MRI, Simmons, etc.), and how to apply them to various media planning scenarios.
Understanding of media related metrics such as CPP, GRPs, Reach, Frequency, etc. and knowledge of how those metrics are utilized in campaign planning and reporting.
Exposure to TV planning, inclusive of linear, addressable, on-demand, and other emerging formats
Experience with creative high impact media integrations/partnerships beyond traditional ad buys.
Knowledge of digital marketing capabilities and metrics, especially Display, Video, Paid Social, Mobile and Programmatic
Knowledge of digital measurement, tracking methods, and analysis 
Experience working on custom executions and campaigns with publishers and media vendors.
Microsoft Office Software (Outlook, Excel, PowerPoint, Word, etc.)
QSR, retail or restaurant experience a major plus

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